The New Jersey Clean Communities Council (NJCC) announces the launching of its statewide public education anti-litter campaign — Slam Dunk the Junk. The campaign is aimed at New Jersey residents and visitors, encouraging them to keep New Jersey clean and green through individual and group activities.
The campaign was officially launched at the NJCC's Sixth Annul Kids for Clean Communities Seminar and Awards Banquet — a three-day event that was headlined by Newark Mayor Cory A. Booker and the Harlem Wizards.
"We are thrilled about the Slam Dunk the Junk campaign and we are hoping that the program will have a positive impression on all New Jerseyans," said Sandy Huber, Executive Director of the New Jersey Clean Communities Council. "It is critical that we get school children involved and engaged in activities that are beneficial to our state's environment and the NJCC is confident that the Slam Dunk the Junk is just the vehicle to do that."
The slogan for the Slam Dunk the Junk campaign was recreated by East Orange sixth grader Quamir Payton. Payton, a seasoned environmentalist, will serve as the ceremonious statewide ambassador for the entire state.
"I want everyone to help me to pitch in and make the garden state sparkle and remember to always Slam Dunk the Junk," said Quamir Payton, Slam Dunk the Junk campaign ambassador and East Orange sixth grader.
Huber continues, "Quamir is an amazing young man who understands that action is more than words. His passion for wanting to enhance our environment is an inspiration to us all. It will certainly be a pleasure working with him during this campaign."
Other anti-litter initiatives spearheaded by the NJCC include the Clean Communities Environmental Student Exchange — a program that provides opportunities for student to learn about litter and waste in regions other than their own, Kids for Clean Communities Coalition and the Urban Clean-Up Team.
To learn more about these programs and the Slam Dunk the Junk campaign, please visit njclean.org.
— ANDY LAGOMARSINO, NEWJERSEYNEWSROOM.COM