SPECIAL TO NEWJERSEYNEWSROOM.COM
It is perhaps the best form of family sports entertainment in North America; affordable, fun, usually pretty quick, casual and plentiful in most areas. In New Jersey we have two crown jewels on the affiliated side with the Trenton Thunder and the Lakewood Blueclaws, and another three independent clubs in Camden, Montclair and Somerset. It is minor league baseball, a solid rite of passage for many people who used to make more regular stops to the Big leagues but may be priced out of more than one or two trips a year. The business of an affiliated MiLB team is all about community; work with local brands and partners, build your base and sell the experience. Play in your territory and try and be as entrepreneurial as possible. Your costs on the field are picked up by the parent club, the rest of the business is yours to run.