BY ANGELA DAIDONE
NEWJERSEYNEWSROOM.COM
It seems some of the insanity swirling around the New York Knicks’ phenom du jour Jeremy Lin is getting a chilly reception, at least when it comes to one recent promotional move.
Vermont-based Ben & Jerry’s ice cream is the latest entity to issue a mea culpa after its “Taste the Lin-Sanity” flavor caused a stir among some customers, according to CNN. The commemorative flavor -- available for a limited time in the Ben & Jerry’s Harvard Square, Mass. location — was made with vanilla frozen yogurt, lychee honey swirls and pieces of fortune cookie sold in pint-sized containers.
However, the fortune cookies were substituted with a fresh waffle cone cookie on the side after customers complained of racial insensitivity, the report said.
Ben & Jerry’s general manager Ryan Midden told the Boston Globe that the company did not intend to offend anyone and was only trying to create a flavor to honor the accomplishments of the Harvard-grad turned NBA star.
