However, Pheromone Parties aren’t as outrageous as they may appear. They are actually grounded in science. As reported by Time.com, pheromones are chemicals that are widely known to spark sexual attraction in mammals. Charles Wysocki, a behavioral neuroscientist at Philadelphia’s Monell Chemical Senses Center told The Daily, “Attraction to pheromones seems to be how many animals do it. Either way, it’s a good indication that you’re off to a good start.”
Moreover, CBS News reports that studies show that our sense of smell is used to avoid those whose genetics could yield feeble children. In fact, in a t-shirt experiment similar to Prays’ parties, Martha McClintock, founder of the University of Chicago’s Institute for Mind and Biology, found that participants were drawn to the scent of those whose genetics were different, but not drastically so, from their own. Such findings are the result of a set of human genes involved in the immune response that are intended to prevent inbreeding and maintain positive genetic adaptations.
The first Pheromone Party occurred in New York City in 2010 and was met with encouraging success. Of the 40 guests, 12 reportedly “hooked up” while 6 of these hookups evolved into long-term relationships. Guest Scott Thrift was happy with the unconventional dating experience: “I thought it was a wonderful way to meet people. It cuts through all of the fluff and gets straight to the point” (The Daily). Parties have also been held in Los Angeles (The Huffington Post).

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