newjerseynewsroom.com

BY BOB HOLT

NEWJERSEYNEWSROOM.COM

There is a sign at the Heart Attack Grill in Las Vegas that reads: "This Establishment is Bad for Your Health.”

I suppose there’s something to be said for truth in advertising. The second Grill customer in two months collapsed during a meal on Saturday, and needed to be rushed to the hospital.

ABC News reported that a woman from Las Vegas in her 40s, passed out while she was eating a double bypass burger, smoking cigarettes and having a margarita, according to Heart Attack Grill owner Jon Basso. Basso said she was doing okay and is recovering at the hospital.

The Heart Attack Grill just received the Guinness World Record for “Highest Calorie Hamburger” for its 9,983 calorie “Quadruple Bypass Burger,” which contains 9,983 calories. The restaurant serves items like the Butterfat Shake and its fries are deep fried in lard. Anyone weighing over 350 pounds eats for free, as long as their weight is verified on one of the Grill’s cattle scales.

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According to The Globe and Mail, waitresses dress in nurses uniforms, and their customers are “patients.” The restaurant uses the slogan; “Taste... worth dying for!” Earlier this year, a man suffered a heart attack while eating a "triple bypass burger" and was taken to the hospital on a stretcher.

Esquire reported that in March 2011, Blair River, the restaurant’s 6’ 8”, 575-pound spokesperson died at the age of 29.

Dr. Yoni Freedhoff of Ottawa’s Bariatric Medical Institute writes in Weighty Matters that the Heart Attack Grill is not the problem. He feels that the practice of eating out instead of having home-cooked meals has become too normal.

"We attract an avant-garde clientele — thrill seekers, risk takers," Basso said, according to Grub Street Los Angeles. “When you treat your body like that day in and day out, eventually it is going to give out."